| Title: | General Manager (GM - Campground/Resort) |
|---|---|
| ID: | 1995 |
| Department: | Operations |
| Location: | Cincinnati, OH |
Job Description: General Manager - RV Resort & Outdoor Hospitality Property
Location: Cincinnati Ohio (On-Site, Live-On Possible)
Position Summary:
We are seeking an accomplished General Manager to lead the full operations and guest experience at our premier RV Resort. This is not just a management role, but an on-site leadership position with complete P&L ownership for a multifaceted outdoor hospitality business. The ideal candidate is a proven hospitality leader who understands that our resort combines the service standards of a boutique hotel with the unique operational demands of an RV park, amenities, and community events. You will be responsible for driving profitability, cultivating an exceptional team, and ensuring every guest leaves with a memorable experience.
Core Responsibilities:
Financial & Business Leadership:
- Own the resort’s annual budget, weekly forecasts, and full P&L performance.
- Develop and implement strategic business plans to drive revenue growth and market share.
- Utilize revenue management principles to optimize pricing for RV sites, rental accommodations, and ancillary services.
- Rigorously manage all operational expenses, labor costs, and vendor contracts to achieve or exceed profitability targets (EBITDA).
- Conduct regular financial analysis and present performance reports to corporate leadership.
Operational Excellence:
- Provide direct leadership over all departments: Guest Services, Maintenance, Housekeeping, Recreation and Food & Beverage.
- Ensure impeccable cleanliness, functionality, and safety across the entire property: RV sites, rental cabins & RVs, amenities, F&B and common areas.
- Develop, implement, and audit Standard Operating Procedures (SOPs) for all areas of operation.
- Ensure 100% compliance with all local, state, and federal regulations pertaining to health, safety, employment, and hospitality operations.
- Proactively manage property assets through a defined capital and maintenance plan.
Guest Experience & Revenue Generation:
- Champion a culture of outstanding guest service. Be highly visible, especially during peak arrival/departure times and events.
- Drive guest satisfaction scores (NPS, online reviews) and implement effective service recovery protocols.
- Maximize revenue from all streams: site rentals, utility income (metered electric, etc.), ancillary sales (propane, retail, ice, laundry), activities, and events.
- Collaborate with the marketing team to develop packages, promotions, and strategies to boost occupancy during shoulder and off-seasons.
Team Leadership & Development:
- Recruit, hire, train, schedule, and mentor a high-performing, guest-centric team.
- Foster a positive, accountable, and professional work culture aligned with company values.
- Conduct performance evaluations, provide coaching, manage performance issues, and identify talent for development.
- Build effective cross-departmental communication and teamwork.
Marketing & Community Relations:
- Act as the primary brand ambassador on property and in the local community.
- Build strong relationships with local tourism bureaus, chambers of commerce, and vendors.
- Support on-property marketing efforts and provide insights for digital campaign optimization.
Qualifications & Experience:
- Required: 5+ years of progressive leadership experience in hospitality management, with at least 2-3 years in a General Manager or Assistant General Manager role with P&L responsibility.
- Strongly Preferred: Experience in RV Resort, Campground, Marina, or similar outdoor hospitality operations. Hotel/resort experience is highly valuable if combined with an understanding of the unique RV guest and infrastructure.
- Proven track record of achieving financial targets, growing revenue, and controlling costs.
- Demonstrated expertise in team building, staff development, and creating a service-oriented culture.
- Solid understanding of hospitality Property Management Systems (PMS), point-of-sale (POS), and reservation channels.
- Proficiency in Microsoft Office Suite (advanced Excel skills for budgeting and analysis).
- Excellent verbal and written communication skills.
- Bachelor’s degree in Hospitality Management, Business Administration, or a related field is preferred.
Physical & Working Conditions:
- Must be able to work a flexible schedule, including weekends, holidays, and evenings as required by business needs.
- Ability to work outdoors in all seasonal weather conditions.
- Must be physically able to walk the entire property multiple times daily, including on uneven terrain.
- Capable of lifting up to 40 lbs.

